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Thursday, April 15, 2010

Cross Country To Offer Pricelock Fuel Price Protection to Its Network of Towing, Road Service Providers

Here's the press release:

Cross Country Automotive Services (Cross Country), the largest provider of integrated vehicle and driver programs in North America, and Pricelock, Inc., a leading provider of fuel price protection to small and large businesses, have reached agreement to offer a new program to help Cross Country towing and road service partners control their fuel costs.

The addition of Pricelock's service enables Cross Country to provide its growing network of independent roadside service providers a simple, cost-effective way to manage their costs for gas and diesel fuel by minimizing their exposure to rising gas prices without requiring a change in how they currently purchase gas.

With Pricelock fuel price protection, Cross Country towing and road service partners receive a payout when national average fuel prices rise above their set protection price. Fuel price protection does not entail pre-purchasing fuel so partners benefit from lower fuel prices at the pump when prices fall.

"We are delighted to become an integrated part of Cross Country's overall service offering," said Pricelock's chief operating officer Naveen Agarwal. "Fuel prices matter to businesses of all sizes. Our goal is to enable all businesses to easily control the volatile cost of gas and diesel using strategies previously available only to large companies like Southwest Airlines."

Managing a business highly impacted by the fluctuating fuel costs is a common problem faced by Cross Country's network of independent roadside service providers.

"We are always searching for valuable solutions that help enhance the bottom lines of our service partners," added Charles Cavolina, Cross Country's senior vice president of Service Delivery. "With the addition of Pricelock's service to the variety of special benefits we offer to network providers, they now have an easy and cost-effective way to manage fuel costs, and can focus their resources on delivering the immediate and high-quality service associated with the Cross Country network."

Pricelock's fuel price protection is an integrated part of Cross Country's Perks program, designed to offer instrumental services and promotions to increase the efficiency of Cross Country partners' businesses. Cross Country service providers can enroll in the program at or by contacting their Cross Country performance manager.

About Pricelock

Pricelock, headquartered in Redwood City, Calif., provides solutions to manage volatile fuel prices which are top of mind concerns for businesses and individuals alike. The company's full range of solutions has been benefitting fleets, employers, car manufacturers and consumers every day. From national brands such as Chrysler, Hyundai and Aegis to small, local businesses, Pricelock is responsible for more than 100 million gallons of price protected fuel. Pricelock also offers Carbonlock™, a unique, patented "green fleet" program that allows fleets and businesses to efficiently acquire certified carbon offsets and become carbon neutral. A full suite of Pricelock's solutions can be found at

About Cross Country

For nearly 40 years, Cross Country Automotive Services has been a pioneer and thought leader in creating and delivering technology enabled service solutions for the auto and insurance industries.

Cross Country's innovative privately labeled customer relationship management programs connect, inform, and assist drivers while building brand loyalty. Cross Country leverages emerging technologies, data and application integration, and multi-modal experiences to deepen customer relationships at critical customer touch points. Its customized solutions include accident scene and vehicle release management programs, comprehensive roadside assistance plans and connected vehicle solutions (telematics) through its division, ATX Group.

Foreign and domestic automakers with greater than 90% of the domestic sales along with more than 30 of the largest automobile insurance carriers utilize Cross Country's expertise to engage with more than 76 million of their customers. Cross Country Automotive Services is a member of the Cross Country Group, one of the largest privately held providers of customer service programs in North America. For more information, visit

SOURCE Cross Country Automotive Services
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